HW Creativity

Social media has become a part of our daily life. Design and virtual arts are part of the most favorable media shared on social networks. Sharing images and video content indicates higher engagement and exposure compared with text status on other social media platform.
Disney is tolerating YouTube videos that turn Bambi, Simba and Winnie the Pooh into rap stars. Even the wholesale piracy is much bigger issue but media companies have been fairly tolerant of Internet mash-ups and parodies so far. The outcome of the mash-up is achieving bigger feedbacks, which hit No.1 on the Billboard Hot 100. The media shows greater creativity and spreads bigger popularity for media companies.

Disney Tolerates a Rap Parody of Its Critters. But Why? The New York Times, September 24, 2007; available at http://www.nytimes.com//2007/09/24/business/media/24crank.html

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